The Era of the Who
Golden rules to stand out as a business leader in a revolutionary era
Language: English - ISBN: 9789403622408 - 162 pages
€15.50
Synopsis
The Era of the Who is the brand new, must-have handbook for modern leaders by author and business strategist Diederik Heinink. The revolutionary times we are currently in and will be in for the coming decade at least, requires a new type of leadership, a new focus on the Who.
Whether you're a seasoned entrepreneur, a corporate leader, founder of a startup or a leader in any other domain of society, this book will give you inspring insights and practical tools how to adapt to the rapid changes of today and tomorrow: technological developments, sustainability, equality, corona, changing consumer behavior. In the book he also shares concrete ways to deal with these changes and how to build an organisation that is highly adaptive to change.
Backbone of the book is a simple, 3-pillar model, that is about developing a distinctive vision based on current trends, a positioning, marketing and communications strategy that creates fans and support and an organization, culture and ecosystem that makes you adaptive to change.
This book will help you adapt. Because after all, the only thing you can prepare for, is change.
About Diederik Heinink
Diederik Heinink is an entrepreneur, speaker and author on business strategy and leadership. He has worked for startupsand (mid-)corporates from Amsterdam to Singapore, advising founders and leaders.
The Era of the Who is a refreshing style of business book, written in an engagingly direct and, most importantly, accessible way. Diederik thinks we’re entering an era in which we need a renewed focus on leadership, the Who. This need is driven by rapidly changing consumer behavior and accelerated by technology. His valuable insights help leaders at all levels navigate and adapt to these changes.
In this leadership handbook, Diederik shares a simple model and practical tools that support the businesses of today and tomorrow.