MODERN MARKETING
MARKETING
Language: English - 204 pages
€14.36
Synopsis
Modern Marketing is designed to give the reader mastery of the principles of marketing. This edition gives a wide view of marketing. Topics such as introduction to marketing, marketing concepts, marketing mix, marketing environment, products etc. are treated. Fifty objective questions and answers , and six theory questions and answers are provided at the end of the book to equip the reader effectively.
About ENENDU SAMUEL EMEKA
Enendu Samuel Emeka has been building his career in Nigeria. He obtained B.sc (Hons.) in Banking/Finance from University of Calabar, M.Sc in Business Administration from Lagos State University and a Certificate in theology. He has taught at various schools and institutions of higher learning such as polytechnics and professional bodies. He is also involved in various other academic works. He is equally a preacher of God's word. He is married with children.
Product specifications
| Binding | Paperback |
|---|---|
| Language | English |
| Publishing date | Wednesday, 26 August 2020 |
| Edition | 1 |
| Pagecount | 204 |
| Interior color | Black/white |
| Size | 155 x 235 mm |
| Author | ENENDU SAMUEL EMEKA |
| Category | Education > General education |